Study: Malt Liquor heavily Targeted to Black, Hispanic youth
Sunday, March 20, 2005 at 12:40PM
TheSpook
Malt liquor, a type of beer that is
higher in alcohol than other brews, is largely a drink of the homeless
and unemployed, and is likely to be abused, U.S. researchers reported
Monday. And malt liquor is heavily marketed to black and Hispanic
youth, the team at Charles R. Drew University of Medicine and Science
in California found. Their study of 329 drinkers in Los Angeles found
that malt liquor drinkers are different from those who choose other
tipples. Ricky Bluthenthal, who led the study, said malt liquors were
both higher in alcohol than other beers and tended to be sold in larger
containers. "We found that the combination of these differences
resulted in the average malt liquor drinker in our study consuming 80
percent more alcohol per drink than the average regular beer drinker,"
he said in a statement. And, Bluthenthal said, the more alcohol
consumed, the worse the consequences for both the drinker and his or
her community. Rhonda Jones-Webb, an expert in alcohol consumption and
behavior at the University of Minnesota who reviewed the study, said
she was concerned about the marketing of malt liquor. The products are
largely targeted to black and Hispanic youths and young adults, she
said. [more]
Article originally appeared on (http://brownwatch.com/).
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