Defender' Editor Martin: Revenue, Circulation Up In Last 5 Months
Saturday, January 22, 2005 at 06:25PM
TheSpook
During the last five months of 2004, the Chicago Defender's revenue
jumped 47.5% and its circulation increased 11% over the same period in
2003, the black-oriented paper's executive editor, Roland S. Martin,
said Monday at a lecture sponsored by the Medill School of Journalism
at Northwestern University. Martin also said the paper would be rolling
out two new niche products in February and March, and a new book
section in the main paper. In recent weeks, he noted, the Defender has
introduced a business section that has already expanded to eight pages
in its Friday weekend editions. The five-day-a-week tabloid has also
introduced new sections devoted to autos and homes. The editor, who
took control of the historic paper's newsroom last July, was upbeat
about the Defender's future -- and blunt about its recent past. "In the
past several years, it has not been a good paper," he said. "It has let
down the black people of this city. That's the worst thing, when [the
black press] disrespects its audience." The Defender's quality
reflected the general malaise of the black press, he said: "The reality
is, the black press as an institution has let down the black community
of this country. Its products are inferior, the writing is terrible,
the ethics are not what they should be." But now, Martin said, the
Defender has improved editorially to the point that people tell him, "I
feel comfortable, and I don't have to cringe when I read it." [more]
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