On Tim Kaine's New Spanish-Language TV Ad
Monday, September 17, 2012 at 08:31PM
TheSpook

HotLine

In this morning's Hotline Sort, we flagged that Virginia Democratic Senate nominee Tim Kaine released a new Spanish-language television ad -- his second of the campaign. Worth noting about the ad: The appeal to Spanish-speaking voters comes days after a poll showed Kaine underperforming President Obama among non-white voters in the state.

While 77 percent of non-white voters supported Obama in the NBC News/Wall Street Journal/Marist survey that showed Kaine in a dead heat with GOP nominee George Allen, Kaine brought in 67 percent of non-white voter support. The two had nearly identical support among white voters: Kaine had 38 percent compared to Obama's 39 percent.

The new Spanish-language ad hits on a number of different areas. One man says Kaine supports immigration reform. A woman says he'll ensure better education access. Another says he appreciates her and her culture. And another man says Kaine will work to bring good jobs. The previous Spanish television ad, released in late August, touched on similar themes: Education, immigration reform, supporting small businesses.

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